hyundai-Aura Launched

Hyundai Aura Launched In India — All You Need To Know

Hyundai India today unveiled its most awaited sedan, the all-New Hyundai AURA. Prices start from ₹5.80 lakh onwards and is available with four engine options.

Hyundai Motor India Ltd., the country's first smart mobility solutions provider and the largest exporter since inception, today unveiled its most awaited sedan, the all-New Hyundai AURA. The New stylish sedan is set to be a trendsetter being the most power-packed and feature-rich sedan in its segment.

Speaking at the Unveiling of the all-New Hyundai AURA, Mr S S Kim, MD & CEO, Hyundai Motor India Ltd. said, "It is a matter of great pride for the Hyundai Motor India as we unveiled our first and the most significant product for the industry in 2020.”

“Hyundai AURA is inspired by the Vibrance of Positivity & Spirit to Go the Distance of the young passionate achievers, acknowledging their life-force of 'Zeal to Go Beyond Limits'. It is a New Benchmark product in the segment demonstrating Hyundai's strong commitment to offering the highest quality and feature-rich products to the customers. Hyundai AURA will create Quality Time for customers making their life a Happy Life.

"Hyundai AURA will be the first sedan equipped with Kappa 1 l BS-6 T-GDI Petrol and 1.2 l BS-6 ECOTORQ Diesel engine, offering Superior Power, Superior Performance and Fuel Efficiency. With the stunning and modern design, powerful performance and 12 segment unique features along with best service warranty package for complete peace of mind, we are confident that it will meet the aspirations of Millennials setting a new trend in modern mobility", he added.

Development Concept

The development direction of Hyundai AURA is defined by 'Vibrance of Positivity' & 'Spirit to Go the Distance' of Indian Millennials. Hyundai AURA is developed specifically for A Elegant Sedan dedicated to young at heart customer. The Hyundai AURA is defined by 5 Key Pillars:

  • Stunning & Modern Design
  • Premium & Spacious Interiors
  • Class-leading Convenience & Technology
  • Advanced & Enthusiastic Powertrain Options
  • Complete Peace of Mind Package
  • A Design Marvel

The Hyundai AURA conveys a Modern & Stunning Design, offering versatile characteristics exhibiting elegant styling and bold character form to deliver a fresh interpretation of Hyundai's signature design language of 'Sensuous Sportiness'. The vehicle front profile showcases unique Twin Boomerang Daytime Running Lamps (DRL) integrated with Premium Satin Front Grille with Projector type Head Lamps & Fog Lamps.

The side profile indicates unique sportiness through its Coupe like styling and Luxurious Volume and solid wheel-arches created by Two Unique Character Lines and R15 Diamond Cut Type Alloy Wheel. Hyundai AURA has a very Distinctive Rear Design with emphasis on wide stance, robust sporty bumper design And LED Tail Lamp with Stylish 3-Dimensional Outer Lens. The Trunk Lid Garnish Of Chrome Strip with Glossy Black Wrap Around makes it the most stylish sedan in its segment.

Enthusiastic Powertrain

In-line with Hyundai's promise of unmatched performance and innovation in mobility, the Hyundai AURA will have several firsts to its credit. It comes with First-in-segment Kappa 1.0 I BS 6 T-GDI Petrol, 1.2 l MPI BS-6 Petrol and First-in-Segment 1.2 l BS-6 ECOTORQ diesel engine, offering Superior Power, Performance and Fuel Efficiency.

The Kappa 1.0 l T-GDI engine is developed by Hyundai Motor Group's R&D division will open a new era of next-generation engines, a perfect combination of performance, fuel efficiency and compliant with emission norms under BS-6 fuel guidelines. The 1.0 l Kappa T-GDI has a compact layout by integrating the exhaust manifold to the cylinder head thus improving the fuel efficiency at higher RPM ranges.

Developed by Hyundai R&D, the ECOTORQ Diesel BS 6 Engine is cleaner, greener, powerful as well as a fuel-efficient engine. It consists of 2000 bar Fuel Injection System that allows better combustion and fuel efficiency. The crankshaft bearing with optimized thickness and material reduce friction allows excellent driving even in city conditions and enhances engine life.

The transmission has been subjected to rigorous durability tests for ensuring High Gear Strength and better Clutch Friction Materials to offer the best performance at high speeds, off-road, hillsides and harsh climatic conditions. Engine & Transmission [ARAI Certificate Awaited]

Engine Maximum Power (ps) Maximum Torque(kgm) 80
Jill 83 11.6 5MT / AMT
1.2 l ECOTORQ Diesel BS6 75 19.4 5 MT / AMT
1.0 l Turbo BS 6 100 17.5 5 MT
Advanced Safety

The Hyundai AURA is built on a strong body structure with integrated 65% Advanced High Strength Steel (AHSS+HSS) Application that ensures light bodyweight with high strength. Its rigid structure is equipped with Advanced Ring Structure Application allowing increased Static & Dynamic Stiffness for Superior Safety, Low NVH and Superior Handling along with Advanced Safety System to provide the best Active and Passive safety for a stress-free driving and better crash energy absorption, due to dual-path structure.

Superior Ride & Handling

The Hyundai AURA is extremely agile and reliable in handling with a quick settled ride comfort providing Best Ride & Handling Performance. The steering is fitted with Higher Capacity Motor for a quicker response with Increased Ratio for better feedback. The suspension Spring Stiffness is increased for Controlled Body Motion with Tuned Damper Valve for excellent round feel.

Performance and Endurance Testing

The Hyundai AURA has been tested and evaluated across India over 7,500 km to assess its reliability and durability on different powertrain configurations and diverse road and climate conditions. Good Noise Isolation and Enhanced Sealing for Low NVH and silent cabin enhance driving pleasure.

Comfort & Convenience

The Hyundai AURA comes with class-leading Convenience & Technology features like an Advanced 8.0-inch touch screen Infotainment with smartphone connectivity (Android Auto & Apple Car Play) along with Arkamys Premium Sound, a 5.3-inch Digital Speedometer & Multi-Information Display and Wireless Charging.

The most unique Driving Rear View Monitor for rearview display on the screen while driving forward, iBlue Audio remote smart Phone App, Outside Chrome Door Handle, Eco Coating, Air Curtain, Premium Cabin with Bronze Colour Inserts and spacious rear cabin to name a few.

Complete Peace of Mind

As a Lifetime Partner in Automobiles and Beyond, the all-new Hyundai AURA will provide Complete Peace of Mind with ‘'Wonder Warranty' (Best-in-Segment) with an option of 3 Years/100,000 km or 4 Years /50,000 km or 5 Years /40,000 km along with Road-Side Assistance.

Hyundai AURA - Key Highlights
  • Modern and Stunning Design
  • Projector Headlamp & Fog Lamp
  • Twin Boomerang Day Time Running Lamp
  • Stylish Z Shaped LED Taillamps
  • R15 Diamond Cut Alloy Wheels
Enthusiastic Powertrain Option
  • 1.0 l Turbo GDi Engine
  • 1.2 l (GSL & CNG)/1.2 Diesel ECOTORQ
  • Smart Auto AMT (Electronic) in Petrol and Diesel
  • All Powertrains are BS6
Safety and Convenience
  • Strong body structure (65% AHSS+HSS)
  • Excellent Ride & handling performance
  • Enhanced Rear seat comfort
  • ilent Cabin with low NVH
First-in-Segment Features
  • Wireless charger
  • Driver rearview monitor
  • Outside door handles chrome
  • Leather-wrapped gear knob
  • Eco coating
  • Emergency stop signal
  • Air curtain
Best-in-Segment Features
  • 5.3-inch Digital Speedometer & Multi-Information Display
  • 8.0-inch Touchscreen Infotainment with smartphone Connectivity
  • Arkamys Premium Sound
  • Projector fog lamp
  • USB Charger

The blog was last updated on May 2020.