auro press conference

Press Release - Feel the pride of exceptional Mobility Experiences with the new Hyundai Aura 2023


  1. Bookings for the new Hyundai AURA are now open at all HMI Dealerships or by booking online on Hyundai website for INR 11,000 /-
  2. Hyundai has enhanced focus on safety by offering the new Hyundai AURA with first-in-Segment features such as Standard application of 4 airbags (dual Front + Side) optional 6 Airbags, Tyre Pressure Monitoring System(highline) and Curtain Airbag.
  3. Hyundai will offer the new Hyundai AURA in three powertrain options – 1.2 l Kappa petrol manual; 1.2 l Kappa petrol Smart Auto AMT; 1.2 l Kappa petrol + CNG manual.
  4. The new Hyundai AURA is the perfect amalgamation of superior styling, best-in- class safety, advanced convenience and much more.
  5. The new Hyundai AURA will deliver advanced convenience and safety to customers with features such as Fast USB Charger [Type C] and New 8.89 cm Speedometer with Multi Information Display while assuring enhanced safety with Electronic Stability Control, Vehicle stability management and Hill assist control.

Gurugram, January 09, 2023: Hyundai Motor India Ltd., India’s first Smart Mobility Solutions Provider and largest exporter since inception, today opened bookings for the new Hyundai AURA – a superior sedan for modern Indian families. The new Hyundai AURA is equipped with a series of best-in-class safety features, superior styling and advance convenience with enhanced interior and exterior appeal for customers to ‘Feel the pride’ experience, comfortable driving and value for money. Customers can now book the feature- packed new Hyundai AURA for INR 11000 at Hyundai Dealerships across India or by visiting - Hyundai India website.

Speaking on the announcement, Mr. Tarun Garg, Chief Operating Officer, Hyundai Motor India Ltd., said, "The contemporary and trendy value proposition of the new Hyundai AURA is poised to create comfortable driving experiences for our accomplished and progressive customers. We are confident that the new Hyundai AURA will redefine benchmarks in the Indian market while embodying HMI's dedication to customer safety and convenience. This new compact Sedan is the culmination of our efforts to fulfill and elevate customer aspirations as new age buyers seek out products that truly add meaningful experiences to their lives."

Development Concept

Hyundai Motor India has gone above and beyond to develop the new Hyundai AURA based on excellent design with stylish and aesthetic exteriors, highly innovative safety features and optimized user convenience. The new Hyundai AURA will offer customers superior styling with enhanced exterior appeal, best in class safety thereby ensuring customer safety and advance convenience that reflects Hyundai’s vision to build future ready products. The new Hyundai Aura has been developed on three key pillars:

  • Superior Styling
  • Advanced Convenience
  • Best in Class Safety

Superior Styling of Hyundai Aura 2023

The new Hyundai AURA captures the interest of customers through a modern and trendy exterior appeal. The façade of the new Hyundai AURA evokes a definitive modern appeal with a new Painted Black Radiator Grille design and new LED Daytime Running Lamps (DRLs) on front bumper. The Front Bumper has also been redesigned to lend this sedan a wider and more stately look.

The new Hyundai AURA will be offered with a fresh R15 (D=380.2 mm) Dual Tone Styled Steel Wheel in the mid trim, while top trims will be offered with R15 (D=380.2 mm) Diamond Cut Alloy Wheel. Accentuating the splendid design of the new Hyundai AURA, the sedan features Chrome Outside Door Handles and B-Pillar Blackout. The charismatic design is carried over to the rear with the Rear Chrome Garnish building on an upmarket look.

Further, the interiors of the new Hyundai AURA have been rejuvenated to evoke a more radiant and classy feel with a new seat fabric design and pattern. The in cabin experience is bolstered with Premium glossy black inserts, leather-wrapped steering wheel and gear knob, chrome finish on gear knob and parking lever tip as well as metal finish inside door handles.

Length X Width X Height 3 995 mm X 1 680 mm X 1 520 mm
Wheelbase 2 450 mm

Best-In-Class Safety in Hyundai Aura 2023

Hyundai envisions to go beyond mobility and offer the best-in-class safety features, which are perfectly embodied in the new Hyundai AURA. There are new first-in-segment safety features like 6 Airbags (4 Airbags Standard) and Tyre Pressure Monitoring System (Highline). Further, the new Hyundai AURA has been equipped with ESC (Electronic Stability Control), VSM (Vehicle Stability Management), Hill Start Assist Control (HAC) which are offered as standard with Smart Auto AMT and optional with 5 Speed Manual Transmission. The new Hyundai AURA also gets new features like Burglar Alarm and Automatic Headlamps.

Hyundai Aura’s Advanced Convenience

The new Hyundai AURA presents a smart and convenient mobility solution for Indian customers who are aspirational, trend-oriented and value-seekers. The new Hyundai AURA combines top notch quality with meaningful features to embrace the aspirations of modern Indian families. The new Hyundai AURA will be offered with host of advanced and intuitive features such as:

  • Footwell Lighting (New)
  • Fast USB Charger [Type C] (New)
  • 8.89 cm (3.5") Speedometer with Multi Information Display (New)
  • 20.25 cm (8") Touchscreen Display Audio with Smartphone Connectivity
  • Apple CarPlay
  • Android Auto
  • Voice Recognition
  • Bluetooth Connectivity
  • Steering Wheel Mounted Controls for Audio & Bluetooth
  • Wireless Phone Charger
  • Smart Key with Push Button Start/Stop
  • Cruise Control
  • Outside Mirrors (Electrically Adjustable & Electric Folding)
  • Automatic Headlamps


The new Hyundai AURA will offer customers a choice of three powertrain options that include - 1.2 l Kappa petrol with 5 speed manual transmission; 1.2 l Kappa petrol with Smart Auto AMT; and 1.2 l Bi-Fuel (Petrol with CNG) with 5 speed manual transmission. Delivering a smooth and pleasant driving experience, the 1.2 l Kappa petrol engine ensures robust power delivery and strong performance. Equipped with Hyundai’s Smart Auto AMT, driving in crowded traffic conditions or on highways is made smooth and easy

1.2 l Kappa Petrol with 5 Speed MT/AMT Maximum Power 61 kW (83 PS) / 6000 r/ min
Maximum Torque 113.8 Nm (11.6 kgm) / 4000 r/min
1.2 l Bi-Fuel (Petrol with CNG) with 5 Speed MT Maximum Power 50.5 kW (69 PS) / @ 6000 r/ min
Maximum Torque 95.2 Nm (9.7 kgm) / 4000 r/min

Ride & Handling

The new Hyundai AURA offers customers excellent ride comfort and offers a McPherson Strut front suspension setup in the front and a Coupled Torsion Beam Axle in the rear as well as Gas Type Shock Absorber. Furthermore, the new Hyundai AURA has been equipped with Disc brakes in the front to ensure confident driving experience.


The new Hyundai AURA will be offered with 6 Monotone Colour Options – Polar White, Titan Grey, Typhoon Silver, Starry Night (New), Teal Blue and Fiery Red.


The new Hyundai AURA will come equipped with new first-in-segment, various standard and optional safety features, including:

New first-in-segment safety features

  • Side Airbag
  • Curtain Airbag
  • Tyre Pressure Monitoring System (Highline)

New safety features

  • Electronic Stability Control(ESC)
  • Vehicle Stability Management(VSM)
  • Hill Start Assist Control(HAC)
  • Automatic Headlamps

Standard Safety Package

  • Front Airbag - Driver & Passenger
  • Side Airbag
  • ABS (Anti-Lock Brake System)
  • EBD (Electronic Brake Distribution)
  • Immobilizer
  • Seatbelt Reminder (Driver + Passenger)
  • Seat belt pretensioners - Driver & Passenger
  • Parking Assist (Reverse Parking Sensor)
  • ESS (Emergency Stop Signal)

Additional Safety Features

  • Curtain Airbag
  • Electronic Stability Control (ESC)
  • Vehicle Stability Management (VSM)
  • Hill Assist Control (HAC)
  • Central Locking
  • Keyless Entry
  • Burglar Alarm
  • Child seat anchor (ISOFIX)
  • Parking Assist (Rear Camera with display on audio)
  • Impact Sensing Auto Door Unlock
  • Speed Sensing Auto Door Lock
  • Tyre Pressure Monitoring System (Highline)
  • Day & night inside rear view mirror
  • Automatic Headlamps
  • Headlamp Escort Function
  • Rear Defogger

About HMIL

Hyundai Motor India Limited (HMIL) is a wholly owned subsidiary of Hyundai Motor Company (HMC). HMIL is India’s first smart mobility solutions provider and the largest exporter since inception in India. It currently has 11 car models across segments GRAND i10 NIOS, All New i20, i20 N Line, AURA, VENUE, VENUE N Line, Spirited New VERNA, All New CRETA, ALCAZAR, New TUCSON & KONA Electric. HMIL’s fully integrated state-of- the-art manufacturing plant near Chennai boasts of advanced production, quality, and testing capabilities.

HMIL forms a critical part of HMC’s global export hub. It currently exports to around 85 countries across Africa, the Middle East, Latin America, Australia, and Asia Pacific. To support its growth and expansion plans, HMIL currently has 582 dealers and more than 1491 service points across India. In its commitment to provide customers with cutting-edge global technology, Hyundai has a modern multi-million-dollar R & D facility in Hyderabad. The R & D centre’s endeavour is to be a centre of excellence in automobile engineering.

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